The CLEANSING of the hair is the first gesture that always accompanies us and throughout life, to safeguard the health of the scalp skin and hair. Particularly for us men it is very important, both in frequency and the gestures used to cleanse the hair.

NO. 101

Normalizing and toning shampoo for normal hair. Ideal for daily use. Formulated with delicate surfactants without SLES.


Delicate surfactants, balanced blend of innovative washing agents for an equilibrated cleansing
Botanical Complex, blend of 14 plant extracts with multiple beneficial effects on skin and hair
Pro-Vitamin B5, regenerating, soothing and conditioning of skin and hair
Essential sage oil, antioxidant, protective and perfuming
Eucalyptol, toning, refreshing and perfuming

Direction of use:

apply to damp hair and massage. Leave on for a few moments to get a sense of freshness and rinse. Repeat if necessary and proceed with a conditioning product.